“Coming Soon” v. Stick the yard sign in yard

Fair or unfair?

Should the listing agent wait until the listing is ready to be posted for sale to plant a yard sign…or put the sign in advance of listing effective date to offer “more potential buyers” chance at the house?

These are unlisted properties that may or will be formally and contractually listed with a broker in the near future, but not currently and most often, not yet priced. These are “teasers” to gain interest once the property becomes listed.

Source: “Coming Soon” signs – Is it in the Seller’s Best Interest?.

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